Brand & Marketing Manager - Private Label

At Wesfarmers Health we strive to make health, beauty and wellness experiences simpler, more affordable and easier to access for all Australians.

Our portfolio includes well-known names like Priceline, as well as our MediAesthetics brands - Clear Skincare Clinics and SILK Laser Clinics. In the digital space, we’re proud to have SISU Health and InstantScripts—and most recently, we’ve launched our newest retail beauty stores, atomica. 

About us:

What began in 1910 as a small co-operative of just three pharmacies has grown into Wesfarmers Health—a leading Australian organisation in health, beauty, and wellness.

Today, Wesfarmers Health proudly employs over 3,600 team members, all committed to delivering accessible, innovative, and trusted health and beauty services to Australians nationwide, across retail, medi-aesthetics, digital health, and wholesale and supply chain operations.

What you’ll do:

We’ve got an exciting opportunity for an experienced Brand & Marketing Manager – Private Label to join our team on a 12-month fixed-term contract, following a secondment opportunity internally. In this role, you’ll be responsible for developing and delivering brand and campaign strategies for our Private Label brands—driving engagement, awareness, and conversion while achieving commercial targets.

You’ll work collaboratively with internal and external stakeholders to innovate and grow our private label brands across Priceline and wholesale channels. From defining brand guidelines and packaging requirements, to executing integrated marketing campaigns, you’ll play a pivotal role in shaping the future of our private brands portfolio.

If you’re a strategic thinker with a passion for brand building and marketing excellence, this is your chance to make a real impact.

What you’ll bring:

• Demonstrated experience in an end-to-end brand marketing role, ideally working within a retail environment.
• Proven experience in a category-led Marketing role would be advantageous.
• Experience in developing and managing multi-channel media strategy and managing large budgets.
• A high level of understanding of traditional and non-traditional media i.e. Advertising, Public Relations, Events, Digital, Social Media, Production, Design, Catalogue and Visual Merchandising
• Demonstrated project management experience in a fast paced, multifunctional environment.
• Strong commercial acumen and experience working with external suppliers (small & large).
• Strong creative experience and ability to work with creative agencies to create marketing assets and campaigns that drive positive attribution to the brand.
• Advanced PC skills including Word, Excel, Power Point, Outlook and Microsoft Teams
• Degree level qualified – ideally Marketing or equivalent Business Degree.

Why us?  

• Access to employee benefits across Wesfarmers including team member discounts at Bunnings, Kmart, Target, Officeworks, OnePass, Priceline and Clear Skincare Clinics.
• Ongoing professional development and career opportunities across the Wesfarmers Health Division and the broader Wesfarmers Group.
• Novated leasing options
• Access to our Employee Assistance Program (EAP) - available to all team members and their immediate family members, 24/7, 365 days a year
• Beautiful outdoor terrace for work and recreation.  
• Food, coffee and health & wellbeing facilities onsite including a landlord operated gym 
• Dedicated end of trip facilities (cycle racks, showers, lockers). 

Aboriginal and Torres Strait Islander Applicants

Wesfarmers Health aims to become an employer of choice for First Nations Australians, through investments that attract, empower and retain First Nations team members within our stores, distribution centres, clinics and corporate offices. 

As part of the Wesfarmers group, we provide authentic support through a diverse range of programs and initiatives, designed to empower you on your journey towards personal achievement and professional advancement.